Yep, it’s trendy to be safe all year long. What might have been healthier than a newly squeezed juice glass? During a hot summer, your place represents heaven on earth with its fresh, cold drinks, while in the winter, it’s more like a vitamin recharge point. Another edge is that despite reasonable startup investments, competition is quite low too. You’ll see high interest if you open a bar in a prime location with increased foot traffic. The major plus is that to maximize earnings, you will reach additional roles progressively and extend your range.
1. Decide on the type of juice bars
In general, there are two types of juice bar locations: the small cafe type (permanent) and the street food type (mobile). Anyway, a juice bar is a small place, and the concept implies a wide range of drinks and a couple of food items, so both these types are pretty similar. A juice bar converts into a completely different company as there are cookies, chocolate, and coffee.
The best business idea for summer is a mobile truck. The main thing is that it is supplied with electricity for the juicers and refrigerators. Earlier, we said that to start a juice bar business is a good idea all year round, and we didn’t mean a kiosk in the open air. That type is seasonal unless you are based in a hot country where warm weather is regular. Instead, we’d suggest you think about how to open a juice bar in a shopping mall. There it can operate all year round and be in demand regardless of the season.
2. Write a business plan for a juice bar
How to start a juice bar? A business plan and a good strategy are required for any foodservice venue, especially if you open a juice bar using investor funds or a loan. For a juice bar, it is possible to develop a business strategy yourself.
A working business plan should include:
Prospects for development
Investment and monthly expenses predictions
Profitability and payback calculation
3. Find the right location for a juice bar
For juice bar cart sales, location means everything! As mentioned previously, a juice bar fits two location types: permanent and mobile. In the first case, there is no need to purchase a cart and deal with unexpected rain. And you can create production plans for an organization at a permanent position and anticipate how many ingredients you will require regularly.
With every restaurant, bar, and cafe, a juice bar needs to be located in a crowded place with high foot traffic. First, you need to start by defining your target audience. There are very costly freshly squeezed juices and smoothies, so don’t hit individuals who can’t afford your product.
To develop your brand and recognition, you could participate in local exhibitions, food and music festivals, sports events, and fairs. This way, you’ll get a stable income, and the payback will depend solely on the quality of the service you provide and the initial investments.
Research to figure out if there are direct competitors in your area and the city in general. Two juice bars in one shopping mall are still good because the food is highly specialized, but two bars next to each other might concern.
You’ll risk clients and profits by sharing a target audience, and one of the two firms will collapse one way or another. If you are ready to fight for your place in the sun by providing high-quality products and service, you should give this location a try! But if this is your first business, then it’s better not to take chances; instead, open a juice bar in an area with low competition.
4. Create a menu for a juice bar
A juice bar menu relies, in the first place, on the premise. The foundation stays the same (fresh juice and smoothies), while you and your creativity rely on the specific component. You can add milkshakes, tea, coffee, fresh lemonade, new mixes, and unique combinations to expand the range. And who knows, maybe you will become the founder of a new trend in the world of juices and run a successful franchise in a year!
Additional expenditures would be included in implementing all of these positions: facilities, personnel preparation, accommodation, and product supply. To recoup the investment, it is easier to begin with the foundation and eventually grow in a particular direction.
Watch your customers and ask what else they would like to try and what is missing from the menu. Maybe people want you to offer pastries, coffee or ice cream, etc.
For example, for business centers, vegetable salads and fruit desserts are good choices, whereas pastries, ice cream, and frozen yogurt are more fitting for mobile trucks and kiosks. It would be best if you thought through the menu before developing the business plan. Incidentally, not doing this is one of the commonest mistakes restaurant owners make.
First of all, the menu affects the list of equipment, suppliers, and staff. For example, some vegetables must be thoroughly washed and peeled, which can be hard to do in a tight space in a shopping mall. Alternatively, from alternative sources, you can order ready-peeled vegetables. The sale of coffee entails buying a coffee machine and hiring a barista; pastries mean baking yourself or buying products from local or home bakeries, purchasing a couple of new showcases, etc.
If you want to get a quote for a juice shop business plan, you can contact MB plans. They are the best in their services.